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Facebook Sales Strategies with Kim Walsh Phillips

Award-winning speaker, author, strategist, and CEO of Powerful Professionals, Kim Walsh Phillips pinpoints how to maximize your Facebook ROI. In each quick-paced 5- to 30-minute episode, she discusses action-oriented sales and marketing strategies for Facebook. If your company needs more qualified web traffic, leads and sales, this is the perfect place for you to discover how to distinguish yourself from the competition and win more customers, clients or patients by utilizing Kim’s latest Facebook Sales Strategies. Topics include tactics for sales-driven Facebook Ad creation, copywriting, images, and headlines. Plus, the most up-to-date news on Facebook’s changing guidelines and rules. Discover how to optimize your Facebook marketing and produce more web traffic, leads and sales by turning Facebook users into customers who buy now!
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Jul 30, 2015

Facebook Sales Strategies | Episode 49

 

“This just in, Facebook changes the way they charge for clicks”

 

A General Practice 

Kim shares a general practice for ads campaigns on Facebook. If you’re not getting at least five conversions a day,  try a Clicks Campaign. If the Clicks Campaign does not work, go to an Impression Campaign. This mean your ad is being distributed, but not effective. At this point you will have to fix your ads. 

 

Facebook Changes 

Facebook is now changing they want they charge for clicks. Understanding that we want our ads to be more effective, efficient, and get the best results.  Facebook is now only charging for clicks to websites and apps. They will not charge for Likes, Shares, and Comments. In the pass Facebook use to charges for Likes, Shares, and Comments.  If your set up a Click Ad or a Website Conversions Ad,  you will be charge for clicks to your website or click to your app. This we can all agree, is a great change for free engagement. 

 

Please leave us a review on our show notes page or on iTunes at: 

iocreativegroup.com/podcast

 

https://itunes.apple.com/us/podcast/facebook-sales-strategies/id1003978371?mt=2

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