“Facebook Releases New Stats When It Comes To Facebook Messenger”

In this episode, Kim talks about the benefits of utilizing Facebook Messenger as a platform for your business. 

Key Takeaways! 

• According to the recent reports, 59% of people on average across 14 markets message more today than they did 2 years ago, and 56% of people believe that their messaging will increase EVEN more over the next 2 years. 

• Your business should continue to use Facebook Messenger as a platform.

• Set up automated replies under messenger, and in this reply write:
• • Frequently asked questions and answer them.
  • Your other contact information.

• By setting up automated replies, it lets people know that:
• • You are going to get in touch with them.
  • They are being listened to.
  • They can contact you another way if they need more immediate help.

Resources Mentioned in this Episode

Facebook Messenger

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Facebook Gives Us A New Way To Run Offer Ads”

In this episode, Kim discusses the new and improved Facebook Offers. 

Key Takeaways!

• Facebook has brought back offer ads, and they have a new streamlined mobile experience for them. This allows people to easily claim offers both on mobile and desktop platforms.

• People can now save offers to the Offers Bookmark, so they can go back and look at offers that they are interested in at any time.

• Now the client can easily order products without the hassle of having to memorize codes in order to purchase a product. 

• In store, people can pull up their offers from the bookmark at the register, and businesses can choose to enable barcodes or a QR codes to scan at checkout. 

• Facebook now sends out reminders to those who have claimed offers letting them know when offers are about to expire or if they haven’t looked at the offers in a while. 

• There will be a unique barcode for every claimed offer, allowing you to track things individually and preventing people from distributing offers to a larger group. 

• Facebook just created a new Offer Ad platform, attracting more people.

• In Facebook Blueprints, they do have an offer online course, explaining how to work with the new Facebook Offers. 

Resources Mentioned in this Episode

Facebook  Blueprint

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

Facebook Sales Strategies | Episode 444

“How To Leverage Media Coverage, When You Get It On Facebook”

In this episode, Kim explains how to use your media appearances to your advantage on Facebook.  

Key Takeaways!

• How to leverage your media opportunities on Facebook:
• • When you find out you’re going to get a media opportunity, hint about it to your audience.
  • The day before the event, give them a sneak peek of what you’re doing to prepare to be on air.
  • The night before, ask them to tune in and watch.
  • At the event, bring somebody with you that can take a ton of pictures that you can post on Facebook.
  • When the station posts a video of your appearance, share it with your audience. Make sure to tag the station.
  • Promote your media coverage to both your audience and the audience of the station. This can increase the number of people in your audience. 

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“New Changes To Facebook’s Slide Show Ads”

In this episode, Kim talks about the new features of Facebook Slideshows. 

Key Takeaways! 

• Last October, Slideshows was launched on Facebook and Instagram. This allows advertisers to build lightweight videos from existing videos or pictures, giving you more opportunities to reach people in their news feed. 

• Now Slideshow has audio and text functionality, mobile creation ability, and closer integration with Facebook stock photos and page image libraries. 

• Advertisers can now click under “adding text and music” to:
• • Add text.
  • Select templates.
  • Use colors.
  • Add audio tracks.
  • Create music and themes.
  • Upload their own audio tracks.

• Advertisers can also:
• • Create a Slideshow on the go with Facebook Mobile.
  • Use stock photos within their ads.
  • Turn videos into Slideshows by uploading them into the Slideshow tool, which will automatically select ten image stills to use when building the Slideshow.

Resources Mentioned in this Episode

Facebook Mobile

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Day 3 of Premium Positioning, When It Comes To Facebook”

In this episode, Kim discusses how to utilize Facebook Live to become an authority figure online.

Key Takeaways!

• Today’s challenge is to offer valuable content so YOU are the authority within your market.

• An easy way to do this is with Facebook Live
• • It allows you to connect visually with sound to your viewers.
  • It gives your viewers a call to action opportunity with the link above your video.
  • It’s interesting.
  • And most importantly, IT WORKS.

• By offering daily tips via Facebook Live, you can become an expert for your market starting TODAY. 

• Give a link above the video to your contact page or your lead magnet, and this can increase the number of clients you have.

Resources Mentioned in this Episode

Facebook Live

Visit us at: fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Day 2 Challenge of Using Social Media to Get Better Clients and Get Paid More”

In this episode, Kim teaches you how to create Facebook posts that will draw in the right clients. 

Key Takeaways!

• Today’s challenge is to get your posts going. 

• You want to connect with your target market. 
• • What keeps them up at night?
  • What is important to them?
  • What is the focus?
  • What is your product going to solve?

• Use quotes BY YOU to attract better clients.
• • You can take clips of your past popular blogposts and turn them into images using Word Swag.
  • If you don’t have past blogs, sit down and brainstorm, for 10 minutes, and generate some great sayings or bits of wisdom that you often share with others, and use these quotes inside of Word Swag.

• Make sure your posts look professional.

Resources Mentioned in this Episode

Word Swag

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“A 3 Day Challenge To Use Social Media To Get Better Paying Clients”

In this episode, Kim shows you how to use your Facebook profile picture and cover photo to attract better paying clients to your page.

Key Takeaways! 

• Today’s challenge is using your cover photo and your profile picture to position yourself to look like a celebrity, authority or expert on Facebook. 

• How to do this with your profile picture:
• • Use a professional headshot.
  • Show yourself in your environment. (Example: a picture of you speaking at a large event or doing an interview)
  • DO NOT use a selfie.
  • DO NOT use a group shot.

• How to do this with your cover photo:
• • Leverage the space.
  • Use the cover photo showcase your publications. (Examples include books, eBooks, guides, etc.)
  • Utilize one of your best quotes - Include a professional photo of yourself with that great quote. 
  • Offer a giveaway item -This is a great way to get more leads. 
  • Get your cover photo designed professionally. You can find professional designers on Upwork and Fiverr.

Resources Mentioned in this Episode

Upwork

Fiverr 

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Facebook’s New Layout Will Help You If You Sell Products”

In this episode, Kim will show you how to setup up a Facebook Shop. 

Key Takeaways!

• We are talking today about Facebook Shops, which was released in April. This allows you to sell your products, programs, or services directly on Facebook.

• Now Facebook Shops appear ABOVE the status updates on a page, giving easier access to the top of your page for customers.

• How to Work Facebook Shops:
• 1. Click the add shops section link. When you click it you will be prompted and then as you go on it will work you through setting up a shop. 
  2. Agree to the merchant terms and policies.
  3. Add business and payment processing details.
  4. Describe what you sell.
  5. Add products to your shop.

Resources Mentioned in this Episode

Shopify

BigCommerce

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How To Test Which Of Your Placements Are Preforming The Best”

In this episode, Kim talks about ad placement through Facebook. 

Key Takeaways!

• Sometimes Facebook determines, on their own, where to place your ad.

• Often then will choose mobile.
• • Usually it’s not an even reach. 

• Breakdown – Placement – it will show you where they are placing your ad.

• Kim tried this with the last ad, and Facebook showed her the stats...
• • 625 people on desktop
  • 924 on mobile newsfeed
  • 637 desktop – right column

• If Kim had more time - than desktop would have gotten a bigger budget. 

• How do you have this set-up differently?

• If you don’t have a lot of time...
• • Separate ad sets

• If you have time use...
• • Separate campaign 

• If you are looking for a really good optimization then set up your placement for multiple campaigns.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Woo! A Cool Thing To Increase Your Opt-Ins!”

In this episode, Kim talks about using a lifetime budget for a time sensitive event. 

Key Takeaways!

• Time sensitive deadline for a...
• • Webinar
  • Event ticket
  • Free report

• 10 days or less event use a lifetime budget.
• • Don’t use a daily budget.

• Kim has been testing this all week long – lifetime bidding is crushing it.
• • Don’t take Kim’s word for it – try it for yourself.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Getting Your Big Rock Across”

In this episode, Kim asks: “What Is Your Big Rock Message?”

Key Takeaways!

• If you didn’t hear yesterday’s episode, go ahead and pause this episode, go back and listen to episode 435.

• What is your Big Rock Message?

• How do you do this?
• • Batch a list.
  • List the principles surrounding your big rock message.
  • Make a list ahead of time.

• Go into WordSwag
• • Design all these posts with your big rock message.
  • Put your branding on them.
  • Uploading – Meet Edgar app.

• Big Rock Principles

• Checkout:  fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

http://wordswag.co

https://meetedgar.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

More On Branding"

In this episode, Kim asks you: “What is your one big rock?” 

Key Takeaways!

• It’s time for some deep confessions by Kim Walsh Phillips. ☺ 
• • Kim used to be broke.
  • She had to change some things in her business in order to go from broke to booming.
  • Kim is honored that she can contribute to her family, friends, business, church, and community.

• Kim has been on a mission to help her audience with these wonderful tips.

• Kim tells people things “not to do” – and throwing all this information at her audience expecting them to be able to consume it.
• • Nobody can do that!
  • We have to clarify our messaging. 
  • Clarify over clever!

• Kim’s sole focus is that letting service professionals know that they can control the quality of clients that they bring in, and get paid what they are worth. 

• Kim will show them the tricks-of-the-trade.
• • She can give them one piece of information – to peak their curiosity – and then to have them follow her later.

• Kim has one central message:  
• • They can get better clients and get paid what they are worth.

• Not too many ‘shiny objects’ – one key message.

• What is your one big rock?

• Checkout:  fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Branding Your Post”

In this episode, Kim talks about branding your post.

Key Takeaways!

• Today I want to talk to you about branding your post.

• Yesterday, we talked about the visualization.

• Kim’s point-of-view has changed, over the years, about whether or not you should be branding your post.

• Your name or your logo should be on it.
o Make sure it is connected to YOU.
o This is building a strong trust with your tribe.

• Application: Wordswag

• Create your Wordswag image...
o Write your text in there à Done.
o It says: Share through FB, Twitter, Etc.
o It also says “MORE”.

• Things to add...
o Add watermark or logo.
o Add Text/Image.
o Or click “same image as last time”.
o It will automatically put your brand on it.

• Checkout: fbsaleslaunch.com


Resources Mentioned in this Episode “Branding Your Post”

In this episode, Kim talks about branding your post.

Key Takeaways!

• Today I want to talk to you about branding your post.

• Yesterday, we talked about the visualization.

• Kim’s point-of-view has changed, over the years, about whether or not you should be branding your post.

• Your name or your logo should be on it.
o Make sure it is connected to YOU.
o This is building a strong trust with your tribe.

• Application: Wordswag

• Create your Wordswag image...
o Write your text in there à Done.
o It says: Share through FB, Twitter, Etc.
o It also says “MORE”.

• Things to add...
o Add watermark or logo.
o Add Text/Image.
o Or click “same image as last time”.
o It will automatically put your brand on it.

• Checkout: fbsaleslaunch.com


Resources Mentioned in this Episode

WORDSWAG: http://wordswag.co

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!
WORDSWAG: http://wordswag.co

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Creating A Consistent Look And Feel For Your Facebook Posts”

In this episode, Kim talks about creating a consistent look and feel for your Facebook posts. 

Key Takeaways!

• When Kim is at the airport, she tends to accidentally stare at people. ☺ 
• • If a person look all pulled together while they are traveling Kim is blown away.
  • Kim admires this.
  • They are exuding success.
  • They are giving a great first impression.

• You should do this, too, for your Facebook Page.
• • Here is who they are...
  • This is why I want to do business with them...

• If they just say 10 of your posts – they could tell they all belong to you.

• Before, Kim’s page used to be a hot mess...
• • Different fonts, colors, photos, etc.
  • Kim was not effectively communicating what she wanted it to look like.

• Visit 10 different pages that you like and figure out why you like their page.

• Brand board is now in place.
• • Refer to this brand board often.

• Checkout: Wordswag, PicMonkey

• Kim uses the same font type every single time.
• • They give you 6 different variations of the same font.

• Kim’s posts look similar, but there is some variation.

• Kim will put her logo on the bottom of the image.

• The posts are branded with her name.

• The posts look all the same – you can look at 10 of Kim’s posts and you could tell they were all her ads even without her name on it.

• How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Resources Mentioned in this Episode

WORDSWAG: http://wordswag.co

PICMONKEY: https://www.picmonkey.com

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How To Get More Leads From Your Content”

In this episode, Kim talks about how you can get more leads from your content. 

Key Takeaways!

• The reason you want to look at leads of your content, because the more leads you get from your free content, the less money you can spend on Facebook ads, etc.

• Good way to scale your business.

• Also – it means that when you put your next launch on you can spend less money.

• Get the e-mails from your blog post.

• Develop a premium piece of valuable content. 

• It shouldn’t be an ebook – it should not be a big report.

• People want to save time or to save money – they want an easy button to press in order to get results.

• Lead magnets:
• • Blueprints
  • Scripts
  • Checklists

• Give them things to get them valuable information.

• For example – A client dentists of Kim’s – he provides them a free training on how to do a certain procedure. 

• Create the lead magnet first, and then you write a piece of blog content that leads into the lead magnet. 

• Always have a lead magnet at the end of every blog post.

• If someone has taken the time to read your blog post, you have to tell him or her what to do next. 
• • If you don’t then you are possibly loosing a possible customer.

• If you are not getting their contact information – then you are missing out on a ton of free leads.

• 90 minute training – here is the link: tinyurl.com/kwpleadtraining

Resources Mentioned in this Episode

Join Tim Paige or LeadPages and Kim Walsh-Phillips, register at: tinyurl.com/kwpleadtraining

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Don’t Have A lot of Time Before Your Next Webinar or Launch?”

In this episode, Kim gives us some tips on advertising for your next webinar when you don’t have much time before the event. 

Key Takeaways!

• Quick Idea:

• For any webinar, training event, or online event that you have a short-time frame for, I recommend you don’t do the basic advertising.
• • You don’t have a lot of days to optimize the ads.

• Best thing you can do is...

• 1.) Create a social media post
• • Go into your ads manager, set up an ad, and set-up for a conversion.
  • Then you promote the post.
  • When you create the ad, go to the top of the page (the right-hand-side), and select: choose a post.
  • Facebook post.
  • You can do this for all the ad sets that you want to target.
  • This way all the social proof that is created, the likes, the shares, they will all run off the same post.
  • Higher relevancy score.
  • Charge you less money.

• 2.) Kim does not recommend daily ad spend
• • Choose a lifetime spend, and put all the money in there.
  • We have tested this, and Kim has received fantastic results.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Incase You’re Wondering, Your Facebook Page Does Look Different…”

In this episode, Kim talks about new updates to your Facebook business page. 

Key Takeaways!

New updates to your Facebook Business Page!

Checkout: www.facebook/business/a/facebook-page-look

• NO actions for you to take, but they list the things that are different.

• New Layout
• • You can update the layout of your page.
  • • Picmonkey.com
    • Canva.com
  • No longer do your cover photo and your profile picture overlap each other. 

• More prominent buttons.
• • Call to action – Facebook is trying to get your business page at the highest ROI possible.

• Get back into your various tabs and pages.
• • Listed like an index.
  • Facebook wants to turn your page into a website, again.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

www.facebook/business/a/facebook-page-look

https://www.picmonkey.com

https://www.canva.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“A Brand New Change to Facebook Ads Manager, with Kelly LeMay”

In this episode, Kim talks with Kelly LeMay who gives talks about new features in Facebook’s Ads Manager.

Key Takeaways!

• Special tip from Kim’s employee – Kelly LeMay. 

• One of the really cool things you can do in Facebook Manager is website audiences.

• This has been around for a while, but you’ve never been able to know much more about them.

• Now Facebook is giving us more criteria about those who just landed on your site. 

• They are hungry for more information. 

• You now have this option to target the top 5% of website visitors.
• • These will be your really active customers. 

• Target those who have not been to your site for the last 30 days. 
• • Lost customer – let’s get them really engaged again. 

• We have not seen this in every account – hold tight you will have it soon, if not already. 

• Custom Combinations:
• • You can personalize your combinations.
  • For example: Choose people who have been to your site at least 10 times in the last 3 days.

• Now you are not wasting any marketing dollars.

• You are really targeting the people you need to.

• Checkout: Facebook Ads Manager.

• Checkout: marketinginsiderselite.com

Resources Mentioned in this Episode

http://marketinginsiderselite.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How to Increase Your Sales”

In this episode, Kim talks about her top 5 favorite sales books!

Key Takeaways!

• To increase your sales - Make sure that when traffic comes to you through Facebook  – you can actually close the sale.

• 5 of Kim’s Favorite Sales Books:

• 1.) Predictable Revenue by Aaron Ross

• 2.) Five Minutes With VITO by David Mattson and Anthony Parinello

• 3.) Sales Acceleration Formula by Mark Roberge
• • He is the great mind behind Hubspot.

• 4.) How To Win Friends & Influence People by Dale Carnegie
• • Oldie but goodie.

• 5.) To Sell Is Human by Daniel H. Pink

• Comment on website – what is your favorite sales book?! 

LINKS TO BOOKS: http://elitedigitalgroup.com/podcast

Resources Mentioned in this Episode

HUBSPOT: http://www.hubspot.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How To Get The Most Out Of An Interview”

In this episode, Kim talks about how to get the most out of an interview. 

Key Takeaways!

• Quick Tip Today...

• Kim has been interviewing folks for her upcoming book. 

• One of the interviewers, Josh, was talking about how he uses his Instagram account. 

• “Make sure the link you have in your Instagram profile goes to a mobile friendly site.” – Josh’s quote.
• • Kim put the quote into WordSwag.
  • Created the visual.

• She thanked Josh for the post – and tagged the appropriate people.

• It was a seed – showing celebrity – recognizing him and she is seeding the book.

• Kim is enticing her audience.

• Also she is offering valuable content to her audience. 
• • Kim continues to tease her audience with her book. 

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

http://wordswag.co

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Another Quick Change To Facebook’s Ad Platform”

In this episode, Kim talks about another quick change to Facebook’s Ad Platform. 

Key Takeaways!

• Today – there is another look-a-like audience that you can create.

• It’s all about the countries.

• Take one of your best performing audiences – then create it for different audiences.

• Create a different look-a-like audience for each.

• Scale your audience and reach new groups to go after.

• Then you can track results to see what is performing the best. 

• Checkout:  fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Day 4 - Changes to Facebook”

In this episode, Kim talks about a new change to Facebook: landing pages will be visible in your ad.  

Key Takeaways!

• The last three days we talked about changes to Facebook – if you haven’t listened to the last few episodes – go check them out!

• A new advancement that is coming down the pike – Facebook is freaking brilliant!

• Facebook doesn’t want people to leave Facebook.
• • Advertisers want people to fill out their forms.
  • Facebook needs advertisers.
  • Facebook also needs people to stay on Facebook. 

• How did they solve that?

• They are showing your landing page inside of your ad.

• After your ad you are seeing a preview of the entire landing page 
• • You don’t have to leave Facebook in order to visit the page.
  • You will see the header, the text, the opt-in form, etc. 
  • There is no reason why people have to leave Facebook now.

• Plus, the load time is much quicker and much more likely to get you a response. 

• It will be released to us soon.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Day 3 - Changes To Facebook"

In this episode, Kim talks about new features in Facebook’s Ads Manager. 

Key Takeaways!

• New changes to Facebook!

• Kim yelled out with glee during a staff meeting when she heard about a look-a-like of leads.

• You can now create a new audience of people – who are just like the people who got those leads.

• Go back to the successful leads – and create a look-a-like audience.

• Targeted group to reach for your next offer.

• Ads Manager – Audiences – Create Look-A-Like

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

Join Us For A Free Live Training: http://elitedigitalgroup.com/livecast

No B.S. Guide to Direct Response Social Media Marketing -  FREE CHAPTER DOWNLOAD

nobschapter.com

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Awesome Changes To Facebook!”

In this episode, Kim talks about the new changes in look-a-like audiences. 

Key Takeaways!

• Today – we are going to talk about changes in look-a-like audiences.

• In creating look-a-like audiences it is the best way to reach cold traffic.

• Facebook will know a lot about your audience - more than we can ever see.

• New opportunities:
• • Video Views
  • • Create a list for engagement – when you can create a look-a-like audience list that is similar – Kim loves this!
    • Target those who watch at least 50% of your videos.
    • This list creates really high ROI. 

Resources Mentioned in this Episode

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

"Changes to Facebook!”

In this episode, Kim talks about the updates in Facebook Ads Manager. 

Key Takeaways!

• There are incredible updates to Facebook through Ads Manager.

• You can now upload multiple categories in creating a custom audience.

• Facebook will run it through your system and see how many more people you can add. 

• Re-do your list!

• Now you are going to have a more accurate look-a-like list.

• You can do direct e-mail, Facebook , etc. – to multi-channel your market.

• Find it through – Ads Manger – Audiences – Customer Audiences.

• Checkout: fbsaleslaunch.com

Resources Mentioned in this Episode

How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com

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