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“Long Form Post, When is the last time you tried it?”

In this episode, Kim talks about the method of using long form posts. 

Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Write a long posts of 500-750 words, length of an entire blog posts.   
• Post the link of where you want your audience to go, when people see the posts, they will be able to click on an image that will lead them to a landing page. 
• Test it! - Use your blog post to create a story around your brand, to warm up your cold traffic. 
• Upload a picture of your choice to reflect the blog posts.
• Kim does not recommend an image with text, because this should look very organic, like a long post to a friend. 
• Set these types of posts up in your ads manager, so you can target the audience you want. 
• Pick a conversation pixel, so you can see what your ad is producing as far as opt-ins, and sign-ups. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“When To Do Daily Spend, and When To Do Lifetime Spend”

In this episode, Kim talks about when you should do bidding per day, and went do lifetime bidding. 

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• When you only have a couple of days to run an ad - The best thing to do is base your bidding as a lifetime bid. 
• Not a daily budget, but a lifetime budget. 
• Facebook will push your ad quicker, and your will get more reach. 
• If you have a long term campaign - Do a daily spend. 
• Remember is will take 3-5 days for your ads to optimize.
• Give it some time before you do any adjustments to your ads -  Budget, Images, and Text.

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“How To Leverage the Social Media Connections”

In this episode, Kim talks about how to leverage your connections on Facebook.

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Facebook has given you the power of reach all along.
• You can reach Friends of Fans - The Ads will show up on their timelines and show who ‘Likes’  this business.  
• Setup your Ads Manager to focus on connections -> Choose your friends page -> Then choose friends of Fans. 
• If you wish to qualify them a bit more, maybe you want to use your local zip code. 
• This is great for a colder market and build instant trust. Because you have a bridge of people who know, like, and trust you. 
• Set these up as separate ads sets, then you can setup them up for local, town, or radius. You might want to try with an interest or a board audience. Its cold traffic, but you can start to build a trust factor to help get you to the end, and build a customer base. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“Some Recent Changes to Facebook’s Ads Manager!”

In this episode, Kim talks about a recent changes to the Facebook Ads Manager. Learn to navigate your way in the new interface, and implement new strategies for your ads. 

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Where did all the Targeting go? They’ve combined Behaviors, Demographics, and Interest. 
• This new layout gives you the opportunity to look at everything and see the different options of a category.
• Now, you only have to type in what you're thinking about and it will show you all the different options. 
• Kim suggests if you want to be specific. You will need to partner your Behaviors, Demographics, and Interests with a Look-a-Like audience. 
• If you don’t have a Look-a-Like audience,  because you are lacking customers to create a Look-a-Like audience. Just use the go with the available search features, but be specific as possible. 
• Kim suggests to never combine all three into one ad set, because you might not be able to figure out which is working best for your ads. 
• Narrowly focus one behavior, one demographic, and one Interests at a time. So you know which is performing best for you, then you can scale your ads up or down. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“What Do You Do If Your Ads are Shutdown, and You Don’t Think They Should Be?”

In this episode, Kim talks about a recent account that was shutdown on Facebook. Their Ads Manager was disabled, even though they were in compliances with Facebook’s guidelines. Kim suggests that you are always in compliance to get your ads back up and running.

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Notice, you may not be able to get help on a weekend.
• Use Facebook’s Chat Support to get help to resolve this type of issue.
• Facebook Chat Support: https://facebook.com/business/resources
• You will only see the Chat Button if Chat is Open! 
• They are not open on weekends or late at night.
• Once you are able to chat with a representative, they should be able to look into your account and help resolve any issues. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Facebook Chat Support: https://facebook.com/business/resources

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Click here to Subscribe to Facebook Sales Strategies!

“How To Create Celebrations On Your Facebook Page!”

In this episode, Kim talks about how to get more celebrations on your Facebook page!

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways About Celebrations!

• Let people in on the news about your Birthday!
• Celebrate the day you founded your company!
• Celebrate a staff members birthday and you can post a pictures of the office party. 
• If there is a big individual accomplishment you can post picture of the celebration as well
• This is a great way to build relationship and include your customers to help make business happen!

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“What To Do If Your Topic Is Banned by Facebook”

In this episode, Kim talks about a recent strategy used to promote a campaign for a Health  & Fitness client. Kim shares some important guidelines that one should  follow in the Health & Fitness industry. Kim talks about ways cleverly revise the approach of a campaign to make an objective Ad. 

Key Takeaways!

• Keep in mind that when put a program together. You go into Facebook’s guidelines a follow them exactly. 
• Don’t focus your Ad Copy on any type of judgment on the person themselves. Especially in the Health and Fitness industry. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“Getting Political”

In this episode, Kim talks about political points of view in social media.

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Kim mentions that having a point of view is a good thing, but don't be afraid to take a stand. 
• You will get negative comments and detractors.
• Detractors are a good thing, because you are getting attention.  
• If you never say anything that people disagree with, then your never staking your ground. However, Kim does not suggest ‘hate-filled’ controversy. Only points of view that align with your best prospects, then feel free to speak it loud and clear!
• You will get the raving fans who agree with you and your ‘point go view.’
• Kim suggests to stay strong and keep your point of view in mind, keep your customers in mind. Stay respectful and be prepared. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“A Quick Tip About A New Feature On Facebook”

In this episode, Kim talks about discovering a new feature in the Facebook Ads Manager by accident. Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Inside of the Ad Manager
• New feature to exclude any type of audience - based on an Interest, a habit, or a behavior. 
• This feature keeps you from wasting time or clicks on traffic that is not qualified. 
• This is just another great way to focus your ads. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“A New Way To Converting Leads Into Sales On Facebook”

In this episode, Kim talks about a new straitening to covert your leading into sales.

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• Setup your first blog posts to show to your audience. 
• Then retarget the people who seen you first blog post, with another article. 
• Then in the next few weeks, days 8-20, show your traffic another article. 
• Once they start seeing article #2, also start showing them the offer ad. 
• This way they are being nurture with other content, as well as seeing ads to have a consultation with you, a conversation, or signup for a webinar. 
• This also allows for your campaign to stay fresh, and your not having to constantly update images, and your campaign runs on autopilot. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“What To Write About Next On Your Facebook Page”

In this episode, Kim shares a hack to get more content on your page, so you can sell! 

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaway For More Content!

• How do we come up with this content? It is based on what people are searching for on you website! 
• Go into your analytics of your website. If you use Google Analytics that is where you will be looking. Similar platforms would be place SquareSpace analytics. 
• Take a look at what are the most popular pages you have published. 
• Look into what people are looking for when they are searching for you? Where are they going first on your page? How are they finding you? What are they most interested in on your website? 
• Now you can use that analytical information to build more content, and more importantly,  your sales strategy!
• This will immediately take the guessing out of what your traffic is looking for! Now you will be able to quickly retarget them with what they need. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“A Way To Get More Sales After Your Event”

In this episode, Kim talks about how to get more sales after you hold your event. Sometimes your audience takes the opportunity to take further action, and often some don’t. Kim shares great ad strategies and what to do post event!

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

To Those Who attended 

• Use Go To Webinar. This application will tell you who attended your webinar event, as well as who didn’t. 
• Create a Custom Audience for those who attended your webinar. 
• Create an ad that encourages them to signup of a courses, programs or services. 
• Take a slide from your presentation and create an Ad Image with it, so it has that familiarity to your audience.
• Remember this ad should only be shown to those who had attended the webinar. 

To Those Who Did Not Attend

• Create a second ad for those who did not attend your event or webinar. They may have registered, but did not show up!
• This second ad will be about inviting them to the next live training event. This is a great way to increase results and pin point that target audience. 
• You may be targeting a few hundred people at a time, but they are the specific target market you are looking for!
• Keep in mind that they are already warmed up traffic and are familiar with who you are. This means you have a great chance in to converting them into a sales. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Don't Forget To Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“A New Feature For Analyzing Your Audiences Facebook ”

In this episode, Kim talks about how a cool new feature that analyzes your audiences in your Ads Manager or Power Editor, if it has been release to you yet? Hopefully soon! Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways!

• How to access this new tool? Go to Tools, then to Audiences, then go to tools when you are in Audiences. There will be a button when you do have it, that says “Over Lapping Audiences.”
• How can you use this? This tool helps to figure out the audience that returns to your site, but are not customers. This is the audience you want to target with your products, programs, and services.  
• This tool is also helpful for targeting those who are customers, on your list 180 days ago or whatever number of days ago. 
• So you can do a thank you page for them. It is just a great tool to find those who overlap, and setup those targeted campaigns and pinpoint who they are!

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Join Us For A Free Video Training at:

http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“Facebook Is Opening Up Their Canvas App to More Users On Facebook”

In this episode, Kim talks about a new tool by Facebook called Canvas! Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Key Takeaways about Canvas!

• These pages will have quicker load time.
• More interactive capabilities and regular pages on Facebook.
• In order to signup, you have to get on a waiting list. 
• You will have to submit your contact information, email address, website, and page that your represent. 
• Using Canvas, you will have complete creative control to achieve and objective you like. Which means you can change your page that will be mobile based. 
• This allows you to create a mini website on your Facebook page. 
• It gives you creative specs that you could use to put pages in place.

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Canvas

https://canvas.facebook.com

Join Us For A Free Video Training at:

http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“How To Get More Reach For Free On Facebook ”

In this episode, Kim give us quick tips on how to get more reach for free! 

Key Takeaways!

• Batch your content batch everything you are going to posts such as: blogs, images, podcasts, etc. 
• Schedule your content with a scheduling tool such as Hootsuite or Edgar. 
• Kim suggest post directly on the app of Facebook’s timeline for a bigger reach. This mean you would have to manually have to go in a schedule your posts, so it may not be a daily practice. 
• This type of scheduling is a great strategy for a promotion. If you want that extra percentage it is huge.

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Hootsuite 

https://hootsuite.com

Edgar

http://meetedgar.com

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Click here to Subscribe to Facebook Sales Strategies!

“How To Get More Viral Share For Free Using Facebook!”

In this episode, Kim talks about how to get more viral share without spending any money on Facebook! Kim gives examples in the context of an opt-in form that already exists in your campaign. 

Key Takeaways!

• At the end of a blog post ask them the simply share your link! For example: “Share This Link On Your Facebook Page!”
• If you want to increase your results, add an incentive for them to share. 
• Offer the opportunity to share a #HashTag, this make it searchable. 
• Let them know you are going to give out one random prize. 
• This can be done with an event registration, or a webinar registration, just make sure you are building it in. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Join Us For A Free Video Training at: http://elitedigitalgroup.com/livecast

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“A Cool New Tool For Analyzing Your Facebook Page”

In this episode, Kim talks about how a new tool called SumoRank. Kim gives us all the details about this application and how it is use for analyzing your Facebook page. 

Key Takeaways!

• To use this tool, all you have to do is put your Facebook page URL in the box. 
• It will show you what your Facebook Page ranking is compared to all others. 
• It will show you the most popular post type, category, and post rank. 
• It will show the most popular day to post and most popular time to posts. 
• It tell you your estimated interactions
• It will show the average engagement post type, and  an average engagement per character range. This is the length of the posts, and how much engagement it receives. 
• It will show post per third party tool. 
• It tell the day of most engagements, and the optimum time for you to post. 
• And it is free!

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

SumoRank 

http://sumorank.com/fb-page/

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“How Do You Get Your Friends Over To Be Fans?”

In this episode, Kim answers another question from the Marketing Insider’s Elite page, member Al Watson asks how to get more friends to become a fans of his business page. 

Key Takeaways!

• For your cover photo you could do a collage of event photos for your business.  
• Until you get at least 500 LIKES, use all channels to build up your fans list for free. 
• Offer an incentive and a deadline. For example: “Please LIKE my page by Friday, and you will be entered to win!” Then give the name of a prize. 
• When people start liking and becoming fans of your page, make sure to start recognizing them and thanking them! This creates even more engagement, as this information will show up their their news feed, among their network of friends. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How Pixels Work”

In this episode, Kim answers a question from the Marketing Insider Elite page, member Anthony asks how he should setup pixels for his websites. 

Key Takeaways for Pixels!

• If you are creating accounts for multiple businesses, you will need different pixels. 
• Facebook has changes things, where you use one universal pixels to track conversions.
• Tracking is when people perform some action like, filling in a registration form, making purchases, or they perform the behavior that you are looking for. 
• The pixel should include code for retargeting.
• Retargeting is tracking someone when they come to your site. 
• You receive one universal pixel per website. You only have to place it on your website once, then you could setup as many subpages as you want. This is great! But it only works for one business at a time. 
• So you are going to have to setup a different pixel for every business. But there is only one pixel per account. So if you are doing multiple advertising accounts for different businesses, you will need to setup separate accounts. 
• Kim suggest setting up a Facebook business manager account if your are handling several business accounts, and you do not need a business manager account if managing one account. This make is easier for the client to only add your business manager account, and not every single staff member working on the account. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

Click here to Subscribe to Facebook Sales Strategies!

“How to Get All of Your Employees More Involved In Your Facebook Page”

In this episode, Kim talks about what to do if your are the face of the business, and you have excellent employees who work behind the scenes taking care of your clients, customers, and patients. Kim suggests ways to feature your employees on your Facebook page. 

Key Takeaways on Featuring Your Employees

• Have a weekly or monthly Q&A with an employee. 
• Feature their photo and ask questions about what they like to do with their family. 
• Ask what their jobs is, and are there any tips or strategies they would like to share.
• Have your employees offer a tips of the week. Whatever it is, you can have them offer tips in a rotating basis. Try including a photo or image that goes along with their tip. 
• Have a questions posted by your staff. They answers the question for ask questions by your audience. 
• If you have staff offering blogs or new letter articles, you can feature links your this content on your social media profile. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“How to Surprise and Delight Your Facebook Fans”

In this episode, Kim tells about her recent Disney family vacation experience, and how one could learn that offering surprises and delights could take your marketing to the next level. 

Key Takeaways on surprises and delights!

• Before you open a  promotion to your social media subscribers, do it one hour, or one day before to your Facebook fans. 
• Make them feel special, and tell them they are getting that promotion before anyone else! 
• When they know that have an early promotion, they are more likely to share in on Facebook! 
• Randomly give out prizes to those who make positive comments on your page. Your audience will figure out they they get prizes for positive feedback. So don’t tell them about positive feedback. 
• Randomly select a fan of the week on your Facebook page, and offer them a prize. If you select someone who is giving positive feedback, it will encourage others to do the same. 
• Do a giveaway. Offer a book, product, program or service. Maybe only to the first 50 who reply. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Facebook Messenger is expanding, and how could you take advantage of it in your business? ”

In this episode, Kim talks about how the Facebook Messenger is expanding and what this could mean for your business. Kim shares that Facebook Messenger had reached 800 million every month, plus a look at a variety of practical personal and business features. 

Key Takeaways!

• Kim encourages you to give your customers the opportunity to communicate with you through Facebook. Because they are already on Facebook! 
• If they have a product or service question have them message you. 
• If they do comment on the page with a question. You can private message them. 
• If you should get a comment, a complaint, a compliment. Go ahead a recognize it publicly, and tell them you are going to private message them with more information. This way the public sees that you’re responsive, and it help you rating on Facebook.

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“The break down of an effective ad”

In this episode, Kim talks about the break down of an effective ad strategy. 

Key Takeaways for an effective ad!

• Your top ad copy is going to go above the image as your enticing headline. Take a look a  People magazine, Huffington Post, INC magazine, or Entrepreneur. Their top copy is not telling the whole story, but only entice the reader to Click.
• Start with a strong word in the beginning, like Forget, Ignore, Discover, or Betray. Kim suggests using a strong verb that grabs the attention of the reader. 
• You want to pull them into a pain point, entice, or a common enemy. Kim suggests something that is controversial and attention grabbing. It should make the reader feel as if they are a co-conspirator.
• Next, bring the word ‘You’ into it.  Importantly, you don’t want to start describing the article, report, or opt-in. Instead you want to describe what the transformative value of the person will be, if they click-through. For Example: “How You Can Control Your Financial Future.”
• Make sure the image in your ad is also in your blog post or landing page.  In the blog post image, you want to make the image more editorial looking. Try muted colors with a hint of red. 
• Down below at the clickable link, we will put the title of the article, so it is enticing to the reader. Then below that we will paste the first paragraph of ad copy down below.  This creates ad congruency on both the ad and landing page, and creates an open loop because the ad is not finished.

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

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“Step 2 in turning those Facebook fans into customers!”

In this episode, Kim continues here lesson in MOM or Magnetic, Opt-in, and Monetize. 

Key Takeaways on getting those perfect prospects!

• Go through your past blog posts and pull out some really great nuggets! 
• You are going to be using quotes. Half of your quotes, you’re going to put as text,  and then you put a link to your blog posts following it. So you are using your post as text with a link. Facebook will directly pull that landing page up with clicked on. 
• Now, the second half  of your quotes are are going to turn them into awesome images. You can use resources like canva.com, picmonkey.com to create your own images.
• Or you can us services like fiverr.com or upwork.com to have them done for you. 
• You can take those quotes and have them batched as images, then you are going to schedule those on your Facebook profile. 
• You can use scheduling such as Edgar. However, using Facebook allows you more control and reach for free!

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!

“Step 1 in creating customers  from Facebook”

In this episode, Kim talks about how to get more customers from Facebook. Kim share the model to build up your customers. 

Key Takeaways or MOM or Magnet, Opt-In, and Monetize!

• First be a Magnet for your perfect prospect, attracting your perfect prospect, and repelling all others.
• Opt-in! We want to own their contact information. This way it is not up to Facebook, and we don’t have to pay them to advertise. Secondly, we want to be able to contact them because it takes a while to convert them into customers.
• Monetize! Get them as a magnet, get them to Opt-In, then monetize, as we turn them into a customers. 
• Ace Positioning! Be an authority, celerity and an expert in your industry. One key way to do this is in your cover photo. First you can us you cover photo as an opt-in opportunity. Put a link in the description to opt-in. Or you can offer the opportunity to have a conversation by using your cover photo to set up a consultation. 
• Kim suggests using a resources such as thumbtack.com, odesk.com, hiremymom.com, 99designs.com to take your professional photo and design you cover photo. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Click here to Subscribe to Facebook Sales Strategies!