More On Branding"
In this episode, Kim asks you: “What is your one big rock?”
Key Takeaways!
- It’s time for some deep confessions by Kim Walsh Phillips. ☺
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- Kim used to be broke.
- She had to change some things in her business in order to go from broke to booming.
- Kim is honored that she can contribute to her family, friends, business, church, and community.
- Kim has been on a mission to help her audience with these wonderful tips.
- Kim tells people things “not to do” – and throwing all this information at her audience expecting them to be able to consume it.
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- Nobody can do that!
- We have to clarify our messaging.
- Clarify over clever!
- Kim’s sole focus is that letting service professionals know that they can control the quality of clients that they bring in, and get paid what they are worth.
- Kim will show them the tricks-of-the-trade.
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- She can give them one piece of information – to peak their curiosity – and then to have them follow her later.
- Kim has one central message:
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- They can get better clients and get paid what they are worth.
- Not too many ‘shiny objects’ – one key message.
- What is your one big rock?
Resources Mentioned in this Episode
How to Launch A Campaign in Seven Day or Less! - fbsaleslaunch.com
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