“A Brand New Change to Facebook Ads Manager, with Kelly LeMay”
In this episode, Kim talks with Kelly LeMay who gives talks about new features in Facebook’s Ads Manager.
Key Takeaways!
- Special tip from Kim’s employee – Kelly LeMay.
- One of the really cool things you can do in Facebook Manager is website audiences.
- This has been around for a while, but you’ve never been able to know much more about them.
- Now Facebook is giving us more criteria about those who just landed on your site.
- They are hungry for more information.
- You now have this option to target the top 5% of website visitors.
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- These will be your really active customers.
- Target those who have not been to your site for the last 30 days.
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- Lost customer – let’s get them really engaged again.
- We have not seen this in every account – hold tight you will have it soon, if not already.
- Custom Combinations:
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- You can personalize your combinations.
- For example: Choose people who have been to your site at least 10 times in the last 3 days.
- Now you are not wasting any marketing dollars.
- You are really targeting the people you need to.
- Checkout: Facebook Ads Manager.
Resources Mentioned in this Episode
http://marketinginsiderselite.com
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http://elitedigitalgroup.com/podcast/
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