"Looking To Launch Your Next Podcast Using Facebook As A Promotion Tool?”
In this episode, Kim shares with us a few strategies to help you promote the launch of your podcast.
Key Takeaways!
- Today we are talking about a podcast promotion plan.
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- You can use the same plan to help with your next service, product, book, etc.
- We put this plan together for one of our clients, who soon will be launching their podcast.
- VARS in the Cloud:
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- This company is directed towards IT professionals, or those who sell Cloud based items or software.
- How does the podcast launch work?
- We suggested that they do a prize giveaway for the podcast launch.
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- Good way to create a buzz.
- The item should be relevant to your interest.
- For example: it could be a ticket to an event or conference.
- Another example: giveaway a set of headphones to listen to the podcast.
- Then we suggested that you offer another prize to those who sign-up ahead of time to get notified of when the iTunes launch happens:
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- This is good to build your list.
- You do this, too, to help give your Facebook ads time to optimize.
- You can also target people who already listen to podcasts.
- E-mail List
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- Send out three e-mails over the course of two weeks – remind users to subscribe to your podcast, leave a review, and enter for their chance to win a prize given away.
- Conclusion - promoting your podcast promotion strategies:
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- Facebook ads
- E-mails
- Prize giveaways!
Resources Mentioned in this Episode
No B.S. Guide to Direct Response Social Media Marketing - FREE CHAPTER DOWNLOAD: nobschapter.com
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http://elitedigitalgroup.com/podcast/
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