“Building Local Awareness”
In this episode, Kim talks about building local awareness on Facebook.
Key Takeaways!
If you are a local brick and mortar business here are a few important things your want to do!
- Setup your page choosing “A Local Business” - this is important because Facebook optimizes your page base on your location.
- If you have multiple locations for your business, Kim suggests that you create a page for each of them - This will localize your listing.
- Engage your in-store guests - Meaning there should be sign and incentives of why they should be “Liking” your business on Facebook and Following your page.
- Recognize people in your place of business - Congratulate a fan of the week in a give a prize.
- As you see people posting on commenting - Give those people a prize for engaging and giving feedback for sharing. Showcase these people in a new letter or in an email.
- Use local promotions in order to get people in interact with you on Facebook - Meaning you can get them to share information about a purchase they just made, maybe using a #hashtag.
- Ask them to give introductions to friends and family using incentives - For example 10% off if you share with friends and family.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
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