Facebook Sales Strategies | Episode 107
“Facebook’s Ad Chief says, ‘Messenger could cash-in on consumer messages to businesses.’”
In this episode, Kim brings us more news about Facebook Messenger. Particularly, on the possible new venture on the Messenger platform to cater to businesses. Facebook's Ad Chief, mentions that they are at the early stages of direction relationship between businesses and customers. Messenger has 700 million monthly active users, so it is only a matter of time before the service is monetize for business use. While the service to not only about chatting with friends, Kim shares her insights about how businesses should implement Messaging in their communications strategy.
Here are some of Kim’s concerns and suggestion about Messenger
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