“How To Get Better Results When Someone Has Opt-ed In On Facebook”
In this episode, Kim talks with Jason Swenk. Jason share a ninja strategy to get better results when someone has opt-ed in on Facebook.
Key Takeaways!
- Progressive Profiling Thank You Pages
- This helps if you are trying to segment your list based on; people’s revenue, what you know about them, and how they interact.
- Only 5% will interact with the emails send to them, asking what best describes them or their business.
- This strategy gives 94% accuracy on who the person/business is filing out the questionnaire - With a Radio Button type questionnaire.
- Ask them “What best describe you?” with a list like; Digital Agency Owner, Freelancer, Marketing Professional, and Agency Employee, and Entrepreneur.
- Next, ask them a Range In Their Revenue.
- This will tag them when using Infusion Soft, and dynamically create custom audience base on their revenue and their business type.
- Now you can run ads that are specific for the agency owner, or the entrepreneur, or an organization with a revenue under 500K. You speak differently to each group.
- Then you can still get to the offer after the Progressive Profiling Thank You Pages. This work great because of the 94% engagement.
- Now your email engagements will go through the roof based on the Progressive Profiling.
Resources Mentioned in this Episode
Join Us For A Free Live Training at: http://elitedigitalgroup.com/livecast
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Jason Swenk
jasonswenk.com
Click here to Subscribe to Facebook Sales Strategies!