“How we manage our Facebook content”

In this episode, Kim talks about how to manage content development of Facebook. Here are a few ways you can manage your content if your a solo entrepreneur or if you have the help of a team. 

Here is Kim’s strategy suggestions:

• Start the today with a group meeting
• Create your content in a 7 day schedule batch
• Upload the content to a project management app, like  Basecamp
• Account get reviewed by the account executive - to make sure the projects are inline with the content
• The projects go to the proofreader 
• Then the projects that need images go to the designer
• After the images are created the images go back to the proofreader 
• Then projects go to the account associate for uploading and bulk posting and scheduling with Hootsuite and Edgar

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Basecamp 

https://basecamp.com

Edgar 

http://meetedgar.com

Hootsuite 

https://hootsuite.com

“Looking for a little hack to get some quick posts done?”

In this episode, Kim shares a hack using an app called Pablo by Buffer, to get your posts done in a flash. 

Details about Pablo!

• You download it as in extension to your web browse, for example Chrome
• Then you can login via Twitter or Facebook accounts
• Use one of their stock images or upload your own images
• Pablo will provide you with quotes if needed for a quick posts 
• Or you ca create a custom quote if you choose to do so
• Pablo has the images sized up for social media platforms such as, Facebook. Twitter, Instagram, and Pinterest
• When uploading one of your images, Pablo provide a host of effect you can use to customize your images
• Pablo is a great way to get post done, without the need of a graphic designer

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Pablo

https://buffer.com/pablo

“Facebook makes a big change with custom audiences!”

In this episode, Kim informs us about the recent change on the Facebook custom audience feature. These new features include expanded matching capabilities in the custom audience to allow real time matching across multiple data types at once!

Theses are the following data type available for matching!

• Email address 
• Phone numbers
• Mobile Advertiser ID
• First Name, Last Name
• Date of Birth
• Gender
• City, State Region
• Zip, Postal Code, Country 
• No change in privacy
• You can now match for a direct mail campaign to a Facebook account
• You can now use your purchased list for direct mail on Facebook without an email address
• This is only available to Facebook marketing marketers, but with soon be for all marketers 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

“What do you do if someone hijacks your Facebook?”

In this episode, Kim answers a question about what to do if your Facebook page is hijacked. Kim directs us through the process to get back running on Facebook. 

Here is what you do:

• Contact Facebook at www.facebook.com/business/resources.
• You maybe able to have a conversation, email, or chat to resolve your issue. 
• If you don’t have success, you may have to create a new page. The good news is, creating a new page will allow them to merge the two pages together.
• If you do not have success with merging the two pages. You may have to use the same name, but include (Official) or (The Official) to your business name. 
• The more fans and traffic you get, to more likely your page is going to be searchable on Facebook. 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Facebook resources

www.facebook.com/business/resources

“What’s the first step to converting a lead to a sale on Facebook?” 

In this episode, Kim answers a question from a Facebook Sales Strategies follow, about the first step to converting a lead into a sale. 

Here are a few steps for converting leads!

• Facebook wants you to start purely from content, and not with an opt-in request. 
• The first ad to your target market is going to be your blog post - The blog should not ask for an email address. 
• Your blog posts should be listed on your website. If you don’t have a website, you can quickly set one up through land page provider. (Listed Below)
• All your doing next is sending your target market to read your blog post (wIth Valuable Content)
• You set up a website custom audience ahead of time. 
• Facebook now has a universal pixel you can set up ahead of time as well.   
• Now you are able to re-target those who visit your page with a second ad. 
• Your second ads can now be an opt-in, offer, registration for a webinar, or give a coupon! 

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/

Resources mentioned in this episode

Landing Pages

http://www.leadpages.net

Click Funnels

https://www.clickfunnels.com

Opitimizey  

https://www.optimizely.com

“Three Holiday Ideas for Your Facebook Posts!”

In this episode, Kim shares a few ideas to help get your customers to start thinking about shopping. Rather you provide a service, membership, or  products, here is how to get started. 

Posts to try on your Facebook page!

• Try a side-by side photo comparison and ask for your customer’s opinion. If you sell product, you can show to different products. Ask “Which would you rather have for Christmas?”

• If you provide services. Ask “Which would your rather have on your wish list?” A new website of a new Logo, for example. 

• The goal it to feature a service or product, and engage your audience so they post a comment to increase engagement. 

• You can add sizzle by doing a giveaway to one lucky respondent, or maybe several winners. 

• Partner with a cause -  Partner up with a charity organization or a non-profit organization. 

Launch a seasonal fan competition - Have your audience share something about Christmas that leads back to your business.  Have them share a goal or an achieved goal.  

If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!

Please leave us a review on our show notes page or on iTunes at: 

http://elitedigitalgroup.com/podcast/