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Facebook Sales Strategies with Kim Walsh Phillips

Award-winning speaker, author, strategist, and CEO of Powerful Professionals, Kim Walsh Phillips pinpoints how to maximize your Facebook ROI. In each quick-paced 5- to 30-minute episode, she discusses action-oriented sales and marketing strategies for Facebook. If your company needs more qualified web traffic, leads and sales, this is the perfect place for you to discover how to distinguish yourself from the competition and win more customers, clients or patients by utilizing Kim’s latest Facebook Sales Strategies. Topics include tactics for sales-driven Facebook Ad creation, copywriting, images, and headlines. Plus, the most up-to-date news on Facebook’s changing guidelines and rules. Discover how to optimize your Facebook marketing and produce more web traffic, leads and sales by turning Facebook users into customers who buy now!
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Now displaying: Page 1
May 29, 2019

In this episode, Kim Walsh Phillips talks about “desktop only” option and recent concepts that Kim has been testing lately. Kim talks about retargeting ads, and how her numbers have increased with using certain strategies. Get the scoop here and listen to today’s episode!

 

Key Takeaways!

0:17 – Welcome!

0:21 – This is what we’ve been testing lately! 

0:23 – Getting back in-touch with people when they have visited when our high-end programs. Our social media cache machine is a class that we offer. There is an option of a VIP event. I usually sell one or two of them. I always want to sell-out, though. So I was looking for ways to market those spots for the class. 

0:54 – We set up a retargeting ad. They can message me, and/or contact us directly.

1:14 – They get their answers interested and we get to see who might want to sign-up.

1:27 – Make sure you send people to the messenger.

1:35 – We’ve been trying “desktop only!” We get a more educated audience using this way. 

2:20 – The numbers are increasing.

2:30 – If your target audience is older and professionals – try desktop only concept.

2:47 – “3 Days to 10K” – enroll today! 

 

Resources Mentioned in this Episode

May 9, 2019

In this episode, Kim Walsh Phillips talks about a new feature within Facebook Ads. This feature is a Campaign Budget Optimization, and a great way to optimize on cost per lead. If you are like Kim and run more than one ad set at a time this is a much see feature! Learn more at 3daysto10k.com.

 

Key Takeaways!

0:20 -  Kim talks about Campaign Budget Optimization

1:00 -  Kim talks about get 13 dollars a leads, then it lowered to 8 dollars  pre lead. 

1:30 -  Kim says this Campaign Budget Optimization has lower the cost per 5 dollar per lead. 

 

Resources Mentioned in this Episode

Apr 22, 2019

In this episode, Kim Walsh Phillips talks about what her practice is to keep memberships going. Kim shares other outlets and reminders you can do to stay engaged with your customers and keep them in membership programs. 

Key Takeaways!

0:20 -  Kim talks about her recent VIP retreat center event for the membership programs. Kim shares about the variety of entrepreneurs launching their platform.   

1:10 -  Kim continues to shares about the provided masterclass for their members. 

1:40 - Kim continues to share about the marketing outside of Facebook, with new letters and printed postcards.   

2:00 - Kim talks about reminding the audience by doing Facebook lives for the masterclass. All these practices keep the membership going with your current customers. 

 

Resources Mentioned in this Episode

Apr 19, 2019

In this episode, Kim Walsh Phillips talks about images! This is a great episode to learn about  how to save on cost for leads. Kims shares about changing images out on ads every 2 days to  save on cost per leads.  Learn more at audiencemagicwebcast.com

 

Key Takeaways!

0:20 -  Kim talks about their battle to get leads into their weekly webcast. Kim shares that they are running a weekly webinar call “The Audience Magic System.” This is about quickly turning your audience into to a list of buyers. 

0:46 -  Kim continues to share that when they first started leads cost about 8 bucks a piece, and kept creeping up in cost to about 17 bucks. Then, they would change the images and cost would back down again, and over and over. Kim decided to change images every two days. 

1:15 - Kim talk about how cost would go down dramatically with 2 day image changes! The webcast mentioned is at audiencemagicwebcast.com

1:40 - Kim continues to share that their cost per lead went from 13 dollars to 4.44 dollars. 

2:00 - Kim suggests to bring lead cost down on Facebook, batch your images and use the same  ad copy. This will cut ad cost by 1/3!

2:40  - Sign up for the Audience Magic Webcast here! 

 

Resources Mentioned in this Episode

 

Feb 21, 2019

In this episode, Kim Walsh Phillips talks about thinking Outside the Box, Kim talks about running campaigns besides lead generation. Kim shares that you can use Facebook ads to generate more money. Kim shares how you can do this by thinking outside the box and using your list and Facebook ads to do this. Learn more at 3daysto10k.com. 

 

Key Takeaways!

0:20 -  Kim talks about campaigns you can run beside lead generation.  Kim first talks about their lead generation doing the 3daysto10k.  

1:00 -  Kim continues to talk about Facebook ads and how this makes the first appearance of the services such as 3daysto10k, then the social media cash machine, then finally the Powerful Professionals membership program. 

1:54 - Kim talk about the free webinar that they use to sell their way into their Masterclass. 

2:00 - Kim continues that the use the Facebook ads to promote a weekend promotion as well. For example, a magazine that they’re promoting. 

3:00   -  Kim says once people are on your list, how do you want them to behave and what do you want them to do.  And can you use Facebook ads to get them there? 

 

Resources Mentioned in this Episode

 

Feb 6, 2019

In this episode, Kim Walsh Phillips shares about a failed tactic with their ad design. Kim provides insight into sticking to strategies that work. And how this could help you in your mission to bring down your cost per lead on Facebook.  Learn more at 3daysto10k.com. 

 

Key Takeaways!

0:20 -  Kim talks about how they are in aanever mission to get cost per lead down, because it hurts the ROI. Kim talks about about their weekly campaign at 3daysto10k.com. 

0:50 -  Kim continues to talks about how they are constantly trying to find new ideas to run this campaign and get the cost per lead down. 

1:00 - Kim talks about how they are InfusionSoft or Keap  people, and they like using this service to help run their campaigns. And they tried another CRM but she will not mention their name. However, Facebook has been banning this service and shutting down their Ad account. 

2:00 - Kim talks about how they do not run any Black Hat ads and they are totally legit. But when that started back up, their cost per lead stunk. 

2:39  -  Kim mentions that got back up and running by changing their wording around with a softer approach, which helped their cost per lead. 

3:00  -  Kim talks about trying something new, but still using their Red, Black, and White ad colors. Kim mentions that Kelly, tried WordSwag and recreate their ads and colors. They ran the ads, but they did not work, and the cost per lead did not change. 

4:10 -  Kim says this may not be the issue for you, doing recreate ads, but stick with what works for you. Also, Kim strongly suggests checking the numbers because it always tells the truth. 

 

Resources Mentioned in this Episode

 

Jan 24, 2019

 “What to do After First Contact"

In this episode, Kim Walsh Phillips talks about following up and retargeting with those who may have shown interest by clicking thru or signing up, but they did not show up. This is a great episode to know what to do when your audience begins to follow the “Juicy Carrot.” 

Key Takeaways!

0:20 -  Kim talks about first contact or that first lead. Kim talks more about the details of the “Juicy Carrot” and getting people to opt-in or signup for your webinar. 

0:46 - Buyers are set up in 2 categories -  The Skimmers and the divers. Divers jump in the pool. The skimmers are one sure and the make up some 85% of those in the market. 

1:30 - Kim talks about the 12-minute social media cash machine program. If you get more than  1% of people to click-thru now your ad that is good. And if you get more than 20% of people to opt-in that is great! 

1:40 - Kim talks about getting 10% of those that land on your Thank You page, that is a profit maximizer. 

2:39  -  Kim suggests retargeting these people who may be clicked thru or opt-in but did not show up

2:45  -  Kim talks more about following up and or retargeting because these people showed interest but did not show up. 

Resources Mentioned in this Episode

Dec 31, 2018

In this episode, Kim Walsh Phillips shares about the high cost of ads during the holiday, and currently, those holiday prices have dropped. Also, Kim suggests running a “Best of Campaign”   to share your past content, video, without ad cost. Learn more at 3daysto10k.com and Power Video of the Day. 

Key Takeaways!

0:20 -  Kim hopes you all have a great Christmas and is very happy to get over the most painful time of the year for advertising.  Kim mentions when trying to place Facebook ads, the holiday is a difficult time of the year to do so. 

0:53 -  Kim talks about how ad cost went from $8 to $24 per lead during the time between Thanksgiving and Christmas. 

1:10 -  Kim mentions that people in the coaching circle of Powerful Professionals were cautions to hold off on starting a new campaign during the holidays, due to astronomically high ad cost. 

1:33 -  Kim is happy to announce that the costs of come down, and now they are some $6 per lead.  Kim mentions they are getting a triple number of leads in pre-day at this costs.  And in the new year, they might increase the daily ad spend to  20% until that level out.  

 

2:19  -  Kim suggests that if you are running campaigns it is good to see if you can scale now and if you haven’t check. It is a good time to see if you can get into the game now. 

 

2:30  -  Kim share about a new campaign they are implementing, she is calling it the “Best of Campaign.” Kim says every 24 hours, they are doing it form 12 pm one day to the next, they are putting up a webinar they did during the year. This is basically 24hours of replay. This is an offer to see a free training video every day with a different topic from 7 of the best of the year. 

 3:31 -  Kim mentions using Lead Pages, to set up the 7 videos and offers. Kim talks about how they are getting thousands of dollars in sales, with great engagement rates and open rates. 

4:15 Kim once again suggest doing a Best of Campaign if you had done Training Video or Webinars in the past year. It is a fantastic way to get more ads in without any ad cost. 

 

Resources Mentioned in this Episode

Dec 18, 2018

In this episode, Kim Walsh Phillips shares a great formula to help your ad copy to crush it! Kim talks about creating that ‘one big hook’, and the power of repeating the line at least 4 times to influence your fans to ‘click through’. This is a great episode to learn about creating a great hook (One Big Idea), campaigning the idea, and getting your ROI. Learn more at 3daysto10k.com. 

Key Takeaways!

0:20 - Kim shares that they are moving and shaking and on the way back to Jersey. 

0:45 -  Mistakes with Facebook Ads -  People often make them to wordy. It is one thing if you are writing a long forum post and are an amazing copywriter. But, most people are not great copywriters. 

1:15 -  If you’re new to this and never wrote copy before. Kim suggests to repeat the Hook at least 4 times The Hook is the one big idea

1:50 -  Kim gives an example for their hook being - “How to get 10K Facebook fans in 72 hours” and increase ROI. 

2:10 -  Kim mentions that their top performing and repeat that line 3 times. 

2:40 -  Kim talks about coming up the hook and launching the campaign. People want to know who you are Targeting, What you are doing for them, and How quickly you are getting it done. 

3:40 -  Kim talks about the power of outcome base Hooks, and repeating the line 3 times! 

Resources Mentioned in this Episode

 

 

 

Dec 7, 2018

In this episode, Kim Walsh Phillips shares about keeping consistent with her 30-day challenge of Facebook Live. Kim mentions that with each new video her audience and engagements have been growing and this is a great way to get the best ROI, for free!  

Key Takeaways!

0:20 - Kim shares that she is getting ready for a day long of planning for memberships. 

0:45 - Kim shares that she has been keeping consistent with the 30-day challenge of a daily Facebook Live. Kim also talks about keeping consistent as long as Facebook live has been around, at least once or twice a week. 

1:20 -  Kim shares that she has never been this consistent, even during with busy season and after a glass of wine. 

 1:45 -  Kim mentions that the more she is doing a Facebook Live video, the more people are showing up to join, and it has become more interactive. Kim says each time she does a video it keeps growing and building

2:00 -  Kim says she may not stop even after the 30 days are up. Because she consistently keeps getting opt-ins and it is driving the ROI. And it is 100 percent free to do this! 

  

Resources Mentioned in this Episode

Nov 21, 2018

In this episode, Kim Walsh Phillips shares about speaking at Dave Dee’s recent mastermind event. Kim focuses on providing your audience with at “one thing,” which is results or that one thing that will change their trajectory in their business when if comes to marketing or gaining fans and clients. 

Key Takeaways!

0:10 -  Kim shares that she was recently at Dave Dee’s Master Mind event.  Kim lifts Dave as one of her favorite mentors in marketing. 

0:56 -  Kim shares that she was asked by Dave Dee to speak that the event.   Kim shares that she was asked about the “Big Hook.”

1:54 -  Kim shares about focusing on what the audience actually wants to know. Kim continues on about getting them to pay attention to hear the big messages. 

2:20 - Kim focuses on “What do they want.” Kim gives an example about attorneys and getting clients. 

4:12 -  Kim talks about never talking about the tactics but only offer results or what it will do for them.

Resources Mentioned in this Episode

Nov 15, 2018

In this episode, Kim Walsh Phillips and Kelly LeMay share their insight into how to course correct your Ads on Facebook for the holiday season. Kelly gets some inside tips from a Facebook Rep and shares the goodies on how to optimize your haywire ads during the holidays. 

Key Takeaways!

0:10 -  Kim shares that time is flying by and we are upon Holiday season! 

0:30 - Kim talks with Kelly LeMay about getting your Ads going well before the holiday seasons to avoid the stress. 

1:10 - Kelly comments about the transition from Holloween to the Holidays. Kelly shares about the beginning of holiday ads and coupons. 

2:00 -  Kelly shares that your once well-working ads may start to perform differently during these upcoming holiday seasons. 

2:17 - Kelly talks about getting some tips from a Facebook rep. on running ads during the holidays. 

2:40 - Tip 1: Check your placement on Desktop or Mobile. Try opening up to all placements

3:40 -  Tip 2: Add a step of retargeting. Warm up the audience a bit more and retarget with an offer, perhaps with a video. 

4:15 -  If ads are otherwise going well. Do nothing! 

Resources Mentioned in this Episode

Oct 19, 2018

In this episode, Kim Walsh Phillips shares a little strategy they implement to get more sales on Facebook. Kim shares how their business is about generating a greater ROI on a smaller ad spend. Kim talks about a way to target a Look-aLike audience to generate more leads and sales.

Key Takeaways!

0:40 -  Kim shares an interesting strategy they just implemented.

1:00 -  Kim talks about how their job is to get the best ROI or best advantage on their ad spend. In this case, 15k in ads. 

2:20 -  Kim talks about creating a Look-aLike audience of their best audience in the lifetime value. 

2:50 - Kim talks about learning about the audience and targeting the Desktop audience. Because they are those who are more possibly the professionals. 

4:00 - Kim talks about how this allows them to target those who were savvy with computer and were likely business owners and help generate 20k with spending 6k. 

Resources Mentioned in this Episode

Oct 19, 2018

In this episode, Kim Walsh Phillips and  Kelly LeMay talks about the importance of following up. Kelly shares two great way to Retarget our audience as well as clever strategies to keep your audience Engaged before bringing them is for a sale. This is a great episode to learn more about using Facebook to increase your ROI with little to no ad spend. 

 

Key Takeaways!

 

0:30 -  Kim reads reviews from listeners of the Facebook Sales Strategies podcast. 

1:35 -  Kim speak with Kelly LeMay of Powerful Professionals 

2:20 - Kelly shares the importance of the follow-up campaigns. 

2:49 - Kelly talks 2 things -  First Retargeting

3:00 - Kelly talks about ways to do Retargeting

4:30 - Kelly talks about niche down Retargeting with webinars and continually send back to the sales page. 

6:00 - Kelly talks about again how this is an important way to increase your ROI with this Facebook Followup campaign. 

7:00 -  Kelly talks about a second strategy that is staying Engaged with the audience then Retargeting them to keep them engage with video ads. 

8:40 - Kim shares a teaser for next week’s episode on using Facebook’s algorithms to picking for them. 

 

Resources Mentioned in this Episode

 

Sep 20, 2018

In this episode, Kim talks about other creative ways to use your Facebook live videos. Kim shares her recent post on the Entrepreneur online magazine, where they Facebook her facebook live 24 hour sales. This is a great episode to learn more about how to increase ROI and Sales with Facebook video. 

Key Takeaways!

0:20 -  Kim mentions that she is in route to the Guru VIP in-person event. Kim talks about creating different elements for promotional material like profile pictures and videos.

1:20 - Kim mentions that she is an online columnist for the Entrepreneur magazine where she talks about the recent sales blitz. 

2:00 - Kim talks about the strip down post on Entrepreneur where they featured Kim info on Facebook live. Kim also mentions the power of embedding the facebook live video to get more traffic. 

3:00 -  Next time you have a Facebook live think of other ways to increase sales and ROI

 

Resources Mentioned in this Episode

Facebook.com/KimWalshPhillips

How to get free leads in sales event

The 2 day Six Figure Summit

Sep 19, 2018

In this episode, Kim talks about Dave Dee's coaching call, where he talks about strategies to get your emails opened. Also Kim shares on how to connect with your audience and become more personal with your audience. 

 

Key Takeaways!

0:20 -  Kim talks about a bonus call with Dave Dee. Bonus calls are available to those attending The 2 day Six Figure Summit. Learn strategies to get 6 figure in additional revenue. This is to attend to 200K a month webinar.  

0:50 - Kim talks about Dave’s email title or #1 strategies for getting your emails open. 

1:20 - Developing a relationship or personal relationship with customers

2:00 -  Speak to the “you” not Hey Everybody

2:40 -  Make yourself personal connect with your audience and be to most open email. 

 

Resources Mentioned in this Episode

Facebook.com/KimWalshPhillips

How to get free leads in sales event

The 2 day Six Figure Summit

Sep 6, 2018

Free Leads and Sales Baby! 

In this episode, Kim talks about how you can promote sales in a short amount of time and achieve your goal.

Key Takeaways!

  • They wanted to get people to sign up for the sales event to talk about free leads in sales.
  • They wanted to show the audience at the event how Kim was making 30,000+ in an hour.
  • Not many people signed up for the event at the beginning, and they decided to promote it using social media to reach their goal of 80 people to attend the Two Day Six-Figure summit event. 
  • You do not have to promote for a long period of time. Using social media for a short period can work, but it has to be big. It has to be promoted everywhere.
  • They used a Facebook live to have a Q & A. Facebook.com/KimWalshPhillips.
  • By using Facebook live they allowed the audience to feel for what to expect if they signed up for the event. 
  • Definitely use Facebook live to promote sales 

Resources Mentioned in this Episode

Facebook.com/KimWalshPhillips

How to get free leads in sales event

http://www.twodaysixfiguresummit.com

 

Aug 27, 2018

In this episode, Kelly talks about the steps you can take to fix your Facebook Pixel, or anything else, whenever it stops working.

Key Takeaways!

  • Kelly LeMay just discovered something interesting within Facebook, and she wants to give YOU the heads up on how to identify what to do in the future. 

 

  • She wants to share with you what to do when your Facebook Pixel is NOT working. 

 

  • Here’s what you want to do when this happens:
    1. Run through your funnel. Has anything changed? Is anything broken?
    2. Create a new custom conversion. By creating a new conversion, this sometimes will fix the problem.
    3. Get a fresh set of eyes. Get someone else to look at the problem, such as Facebook, to see if they can figure out where the problem is coming from. 

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com

 

Resources Mentioned in this Episode

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

 

Aug 14, 2018

In this episode, Kim talks about how you can make your copy about the outcome in order to have more successful ads.

Key Takeaways!

 

  • Kim has been finding that lately, her client’s copies have been about the product/service they are offering rather than the outcome that their product/service will bring to the customer.

 

  • People want to know what your thing is going to do for them! 

 

  • Just mention one outcome, because if you try to teach too many things in one ad, nobody is going to pay attention. Each ad needs to focus on ONE transformation that the customer is going to get and just that. 

 

  • Her number one campaign that she runs is her 10,000 fans program because it offers one small outcome that is desirable, quick, and people love it. From there, these customers can start to benefit from her other products and services. 

 

  • Look at your offers today, and make sure you are making it all about your customer and the transformation they are going to have if they work with you. 

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com

 

Resources Mentioned in this Episode

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

 

Aug 10, 2018

In this episode, Kim talks about how you can use images, specifically headshots, in your ad sets to get the best results. 

 

Key Takeaways!

  • Make sure you listen to the last episode, where Kim shared how to scale your ads.

 

  • They have tested so many different things when it comes to images. From videos, to icons, to clickbait, to personal snapshots of life, they have tried it all. 

 

  • They have found that a combination of things work best. Some ad sets work well with personal snapshots, while others work well with videos.

 

  • What they have found is that using professional headshot images with a few words on the post has been working really well. 

 

 

  • The colors that are working the best are red and yellow.

 

  • They are continually rotating in new images into the ad sets, and it doesn’t seem to be negatively impacting the cost. In fact, it’s been IMPROVING the cost.

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

Facebook.com/KimWalshPhillips

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

Aug 10, 2018

In this episode, Kim talks about the best strategy for scaling your ads so that you can get the best results. 

 

Key Takeaways!

 

  • Recently, they have been testing a bunch of different things. They run a campaign every week to get people to join their 3 day training to get 10,000 Facebook fans in 72 hours.

 

  • When it comes to scaling, she likes to start small. You want to start small on spending for your ads so that you can test it out, and really make sure they work. 

 

  • The best scaling strategy is to increase by 20% every 3 days. 

 

  • The day you do it, be aware you are going to have a bit of a budget jump. But by the next day, it will level out. 

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

 

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

Jul 17, 2018

In this episode, Kim talks about how you can use a Facebook Live video after a webinar to promote and get more people to sign up for your next one. 

Key Takeaways!

 

  • They recently had their webcast, and you can snag your spot at the next one at GuruAcademyLive.com. It was a great webinar, even though they faced some technical difficulties. 

 

  • When they were done, she decided to jump on Facebook Live to do a recap of what had happened during the webinar. While she was on there, she got a little emotional. The feedback she got from the Facebook Live was incredible.

 

  • After the Live video was over, she decided to use is as an ad for the next webinar she will be running. She loved that it was raw and unscripted and wanted to use her emotional video to show people how much this webinar truly meant to her. 

 

  • This ad brought in more money than her regular campaigns she runs. It had huge social engagement and social proof and it brought her so many people to her program that were motivated and driven towards watching her webinar.

 

  • The tip: When you finish a webinar next time, do a Facebook Live recap afterwards. Then edit all the copy on the Facebook live that you’d want to have as though it was an ad and go inside your Ads Manager and promote this post as the ad to advertise for the next webinar. 

 

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

GuruAcademyLive.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

Jul 12, 2018

In this episode, Kim talks about how being authentic on social media will get you more likes, comments, and shares. 

Key Takeaways!

 

  • There is a lot of talk about creating your unique selling proposition, which is the thing that will set you apart from everyone else. Instead of your unique selling proposition, Kim urges you to think about your unique competitive advantage. 

 

  • Your unique competitive advantage is YOU!

 

  • By leaning into who you are and being authentic on social media, more people are going to take notice of you, like you, share you, etc. 

 

  • Kevin O’Leary has found a greater social media reach whenever he personally puts out a post, and you will find the same thing will happen to you as well if you are authentic. 

 

  • It’s all about personal messaging so that you can create real, authentic relationships with people which will, in turn, lead to your success. 

 

  • Kim has created a free live-training all about how to be the guru of your niche. You can check it out at GuruAcademyLive.com.

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

GuruAcademyLive.com

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

Jul 11, 2018

In this episode, Kim talks about how Jenni Lyn Williams connects with her audience in an authentic way that brings her great success. 

Key Takeaways!

 

  • One of their powerhouse members, Jenni Lyn Williams, the owner of Snarky Tea, had quite the success this past week. 

 

  • Jenni was encouraged to try tea from her doctor because she had been drinking a lot of coffee after having her baby. When she went to look into different types of tea, she found that the names of the tea were very confusing and she knew that she could market tea better. She then went back to business school to create a tea brand that would be a just like the people it would serve: a little impolite, funny, and delicious. 

 

  • This tea brand has really taken off, especially after securing an investment on Shark Tank from Kevin O’Leary and Bethenny Frankel.

 

  • She has been promoting her company organically, on Facebook and Instagram, reaching almost a million people for free!

 

  • In her posts, she is completely authentic and talks to her audience like she knows them. This creates a great dialog between herself and the clients. 

 

  • Kim recently convinced her to start a subscription box program, and within the first 24 hours, all 45 boxes for July had sold out! The way she did this was by remaining authentic on social media and staying true to who she is and who her audience is.

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

 

Snarky Tea:

Website

Facebook

Instagram

 

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

Jul 2, 2018

In this episode, Kim talks about a trick you can use to make sure that your show-up rate for events is higher by how you optimize your ads leading up to the event. 

 

Key Takeaways!

  • Every week they run their training where you can get 10,000 Facebook fans in under 72 hours for pennies a piece. The number one way they get people to sign up for this training s through Facebook Ads. 

 

  • They spend about $10,000 a week on these ads because they get a huge ROI on them. 

 

  • The biggest problem she faces is that she will get a ton of people to sign up but only around 10% will actually show up to the online training. 

 

  • To improve the show-up rate, they lowered their campaigns until closer to the event. They started the ad campaigns on Thursday and increased their ads throughout the week until Tuesday when the event was. This made their show-up rate go up to 20%!

 

  • You can get 10,000 Facebook fans in 3 days or less at 3daysto10k.com. 

 

Resources Mentioned in this Episode

How to get 10,000 Facebook fans in 3 days or less

3daysto10k.com

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