“How to celebrate holidays effectively on Facebook”
In this episode, Kim talks about how to deal with the holidays when it come to Facebook. Kim provides us with a few key strategies to unitize and get to most out of special days.
Here is what you need to know:
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Resources Mentioned in this Episode
Canva
ShutterStock
iStock
http://www.istockphoto.com/
“Facebook updates the way they use Search!”
In this episode, Kim talks about the recent update to how users search on Facebook. Kim tells us that there are over 1.5 billion searches per day on Facebook, and it may have just gotten better.
Here are the update to the Search:
So what does this mean for you as a business?
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
“Facebook updates their notifications!”
In this episode, Kim talks about the new update to Facebook Notifications. Kim covers the updates and how this will effect your business!
Customize timely info:
At this point, your current settings will not change. Note, that you can adjust any of these setting to cater to your needs. Customize your settings by tapping in the right hand corner of each card, or add more card that the bottom of the tab.
What does this mean for your business?
More more new visit http://newsroom.fb.com/news/2015/10/a-more-useful-notifications-tab-on-mobile/
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 139
“Facebook updates their Ads Policies!”
In this episode, Kim talks about the new updates to the Ad policies on Facebook. Somethings make ads easier, and some don’t.
Here are a few new changes to take note of:
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Resources mentioned in this episode
CharacterCopyPaste
http://www.copypastecharacter.com
Facebook Sales Strategies | Episode 138
“Why bother with Facebook events?”
In this episode, Kim talks about the lesser used ‘Events’ on Facebook, and how we can utilize it in our marketing strategy.
Here are a few key tips for Event Strategies:
Of course it can be effectively use to promote an event. But, Kim explains it has great features for personal and small private events. This is probably best for the non ticketed event, where no purchase for entrances is required.
How to Create and Event!
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 137
“Two great ways to curate your content!”
In this episode, Kim talks about two great tools to help you get your social media ideas together.
Here are some awesome tools:
Content Gems
Nuzzle
Resources mentioned in this episode
Content Gems
Nuzzle
http://nuzzel.com
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 136
“How Facebook marketing is more like dating then you think!”
In this episode, Kim talks about how Facebook marketing is just like dating. Kim tells us about the correlations between the two. For example, people approach Facebook marketing as a quick sale, but you have to take the time to court your prospects.
Here are some examples for each step:
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 135
“How to leverage Facebook’s Moments in your Marketing?”
In this episode, Kim talks about Facebook’s article about marketing to Moments that matter, and how businesses can do that. Kim suggests looking at the Moments that matter reports from Facebook to leverage your business.
Go to http://insights.fb.com/2015/06/09/moments-that-matter/
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 134
“Why start with content first, on Facebook?”
In this episode, Kim answers the question not go straight to ads, on not the content first?
Here are some steps to follow:
Start with Content First
Starting with content first helps qualify your traffic. For example, use your blog post to attract the perfect prospect, instead of pay out on expensive ads and clicks, with no real qualified leads.
Warm Up
Warm up your audience. Building trust and familiarity over time will get your audience more likely to buy for you.
Build Authority
Use your blog post to build authority and celebrity. If your authoring an article your are an authority
Retarget
Retarget people and use Facebook retargeting pixel and you can follow them, and offer any content you may choose.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 133
“The Five Types of Businesses that should definitely advertising on Facebook, but probably aren’t!” (Part 3)
In this episode, Kim shares more information of industries that should advertise on Facebook, but do not. Kim will have a report on the Facebook blueprint live-cast in a future episode.
In the past two episodes we learn the about businesses on Facebook that have great success advertising and huge ROIs, by the marketing expertise of Elite Digital Group.
Here is what we covered in the two previous episodes:
#1 Health Care
#2 Online Businesses
#3 B to B Professional Services
#4 Retail
#5 is the Senior Market
A common misconception is that seniors are not on Facebook, from financial planners, doctors, attorneys, and more. Facebook invalidates this notion, but reveals that seniors use this medium, and purchase products and services through Facebook ads everyday! Kim shares information about Allstates Medical’s diabetes program campaign, the success in Real Estate business, and even promotion of Ministry events.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 132
“The Five Types of Businesses that should definitely advertising on Facebook, but probably aren’t!” (Part 2)
In this episode, Kim shares information about a live-cast. Happening today! Facebook blueprint live-cast. If you catch this in time, you can register at: www.gkicnobssocialmediaevent.com.
Here are the slam-dunk industries on Facebook:
B to B Professional Services
Professional services can be sold to Business online! Kim mentions that her company does this everyday. Using online media allows them to target the exact perfect prospects, and connect them to the best product or service the businesses need.
Retail
Elite Digital engineered a system to drive qualified leads into a business and drive sales at a high profit margin at the first purchase.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Join Kim live at: www.gkicnobssocialmediaevent.com Only for Today! 10-21-15
Please leave us a review on our show note s page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 131
“The Five Types of Businesses that should definitely advertising on Facebook, but probably aren’t!”
In this episode, Kim shares information about a live-cast, Facebook blueprint live-cast. If you catch this in time, you can register at: www.gkicnobssocialmediaevent.com. Kim talks about creating campaigns for almost any kind of industry, and most experience success on Facebook. However, a few are ‘slam-dunks’ when advertised on Facebook.
Here are the slam-dunk industries on Facebook:
Health Care
Kim has pin pointed a system for leveraging Facebook to drive patiences into medical and dental practices. Kim shares the exact strategies used to get patients through the door of Dental and Fertility practices.
Online Business
This should be a no brainer. But a lot of online business don't advertise on Facebook. Kim has specific strategies to nurture online leads to sales. These are digital sales funnel to turn online leads into customers for life. Kim shares her recent campaign work of GKIC Insider Circle.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Resources Mentioned in this Episode
Facebook blueprint live-cast
Facebook Sales Strategies | Episode 130
“Facebook is at it again testing new video experiences!”
In this episode, Kim shares new information about Facebook’s new testing on video experiences. Video is a growing media audiences and users are consuming in great numbers.
Here is the testing platform for new video experiences from Facebook:
Find out more about this test at: http://newsroom.fb.com/news/2015/10/testing-new-video-experiences/
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 129
“What our initial test show for our Facebook lead ads!”
In this episode, Kim talks about the buzz on the Facebook about lead ads on mobile. Kim shares some test results and thoughts about Facebook's lead ads on mobile.
Here are a few details:
In Kim’s testing, for a client in the ministry, the results were not what they expected. Kim explains all the elements were on target as far as the, Ad Copy and the retargeting, but no leads! Kim mentions she will report on any new updates.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 128
“What is a business to do when they change their name on Facebook?”
In the episode, Kim tells us exactly what steps we need follow to complete a name change of our business. Here a some simple steps to make that refresh happen.
If you don't see these option to change your page role, you may need to go to Facebook Help to find out how to edit your name. You or an administrator will be able to complete the name change.
Another element to think about is changing your About Us, Cover Photo, Profile Picture. Don’t forget to change it in the Lead Magnets that are apart of your post. Also, change it in any kind of reoccurring posting tool (Edgar, Hootsuite), go to any of those old post and change your name there. Lastly, make sure all the evergreen sales material, sales funnels, are all updated with your new name.
Please leave us a review on our show notes page or on iTunes at:
http://elitedigitalgroup.com/podcast/
Facebook Sales Strategies | Episode 127
“Facebook gives us more if the how-to on their Lead Ads”
In the episode, Kim talks more about the new Lead Ad features.
Here are some points of pay attention to:
•Leads Ads hook in to the email address used on Facebook. This maybe an issue, because the email addresses provided are possibly junk email address.
•New feature allows you find the people who want to hear from your business. When someone clicks on your lead ad, a form will open with the person's contact information. Their contacts information will automatically populated in the fill boxes based on the shared information with Facebook. The contract information is editable, and is only submitted when the person clicks submit.
•Facebook assures that Lead Ads are built with privacy in mind.
•New to Leads Ads, are customizable lead ad forms, which you can use open ended questions, or multiple choice questions. So marketer receive the information the they need for their businesses.
•Each lead ad form contains a standardized or customizable field.
•Advertisers can leave a customized disclaimer.
•There is a ‘how-to’ to set up your lead ads. It does need to sync with a CRM solution from one of their integrated marketing solutions.
•Current partners are: DriftRock, Marketo, Meropost, Oracle Marketing Cloud, Sail Thru, and Sales Force. If you’re not using one of these, you will not be able to do this.
•Facebook shares that if your working with one of their integrated marketing platforms, you can collect lead information in real time.
•Also, you can collect lead information by setting up a custom integration between your CRM and the Facebook API. Or you can download lead information to a CSV file.
Resources mentioned in this episode
facebook.com/business/news/leads-ads-launch
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
Facebook Sales Strategies | Episode 126
“Facebook want us to shop for clothes and other products from their mobile site, without leaving Facebook!”
In the episode, Kim talks about Facebook’s effort to move in to e-commerce, and complete with others successful sites such as Amazon. Facebook mentions testing a several ad features that allows users to shop directly through its app. Interestingly, according to E-Marketer, less then 2% of all retail sales happen on mobile. Facebook wants to compete and improve the mobile shopping experience.
Here is Facebook’s plan for e-commerce
Take that already established and successful Carrousel product ads or Dynamic Product Ads and turn them into a shopping experience for users.
You can learn more about how to promote your products on Facebook today!
https://www.facebook.com/business/news/product-ads
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 125
“Why you should take a second look at videos on Facebook”
In the episode, Kim shares her insights on the topic of video. Kim talks about testing video for your industry. It is not always a “slam dunk,” but often, it is worth trying out.
Here are somethings you should track during your video test:
Make sure your Frequency is low, your Click Through Rate is high, and your Click Through is low enough that your can still make a profit.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 124
“Wishing is not a strategy! How to get customers to buy on demand using Facebook.”
In the episode, Kim talks about four strategies for creating action on your Facebook Ads. Kim calls it four ways to create scarcity.
Here are your four tips:
Time
Only offer a product or service for a limited time.
Price
If you give a discount for a limited time this can drive action. Be careful not to discount to often as it will devalue your product.
Bonus
Offer something extra with the product, programmer, or service, that is only available for that day. Or a short period of time you are running that promotion.
Limited Registrations
Offer a limited number of registrations. If you are familiar with Groupon, they are good at this strategy. Another tip is to show a countdown or a timer to evoke action into your audience.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 123
“How will the reactions test impact ranking on Facebook?”
In the episode, Kim talks about the recent test of Reactions, this is an extension of the Like button. It gives people more ways to share their reactions to a post in a quick and easy way. The real question is “How does this impact the advertiser?”
Here are some details:
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
Facebook Sales Strategies | Episode 122
“A super speedy method for create some content, right now! ”
In the episode, Kim shares a super speedy method for creating content.
Here are the steps:
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Resources Mentioned in this Episode
Buzz Sumo
Fancy Hands
Fiverr
Canva
Facebook Sales Strategies | Episode 121
“Facebook releases a new LIKE button!”
In this episode, Kim talks about Facebook’s news revamp of the Like button. Facebook was talking about a “Dislike” button, but now they reveal Emotions! This opens new possible responses to friends, family, and audience, besides the original “Like” button.
Doodles
Similar to the Messenger, you can now add doodles to your photo before you upload them to Facebook or timeline.
What does this have to do about Facebook Sales Strategies?
You can leverage these abilities your consumer has as a business. Why not show them a picture, so they can pick from the Emotions. This is similar to voting, which gives you a better idea of what they like. Again you can ask them about their thoughts (vote) on an article, blog, a photo, and video. This is another way to get engagement to see what your audience likes.
Next, you can run a photo contest and ask your audience to add a doodle, a hashtag, or add an emotion. These are great ways to get them to use the app to engage with you.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 120
“What are Facebook’s instant articles, and why should you care?”
In this episode, Kim talks about Facebook’s new offerings,“Instant Article.” Facebook developed this feature to keep traffic on Facebook, but still allow people to get articles quicker, and you still get credit for the traffic.
Instant Article details
Resources Mentions in this Episode
Instant Articles: https://instantarticles.fb.com
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 119
“How to turn five dollars into a new customer on Facebook!”
In this episode, Kim talks about how to acquire just one more customer with five dollars. By following a formula for sales success. you can turn Facebook traffic into new customers, for five bucks!
Here the details!
Create a magnet!
Create for Facebook messaging and ads to be a magnet for your perfect prospects and repel all others. Instead use a content rich article to attract qualified buyers.
Opt-ins
Retarget those who visit your blog! Give them an incentive to opt-in. Offer a free resource, a report, an e-book, or a webinar, Give your precepts a good reason to give their contact information, so you don’t have to pay to reach them.
Monetize!
Sell a trial membership online or focus your sales funnel in getting someone on the phone or book an in home appointment, or a consultation. The lead may come from Facebook, but the sales in going to happen off of Facebook.
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at:
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
Facebook Sales Strategies | Episode 118
“Are you getting all the free leads you can on Facebook mobile?”
In the episode, Kim share how you can get all the free leads you can with Facebook Mobile. Here are a few of Kim’s favorite strategies:
Optimize your Facebook Mobile!
We are not sure how long this feature will be available, so take advantage of it while it’s still here!
To get your free Chapter Download go to: www.nobssocialmediabookchapterdownload.com
If you want more Facebook sales strategies, visit us at fbsaleslaunch.com for a free video training and learn the step-by-step process to build a Facebook sales funnel to produce immediate results!
Please leave us a review on our show notes page or on iTunes at: